Tick. Tock.

On Friday I made my third visit to Baselworld the annual Watch and Jewellery Show.  This year was a little different as I was representing myself rather than a brand so I approached the whole experience in a very different mindset.

Trade shows are, by their very nature, different beasts.   There is something both collegiate and competitive about them and in-between order writing there is the undercurrent of insider gossip and recruitment. 

The watch category is one where the nuances between competing brands are very finely drawn so it is refreshing to see newer entrants flex their brand muscle.   For me Burberry, debuting with a double height stand stole the show.   Replicating a store experience and using traditional and digital to create a tactile and engaging space.     Remember Baselworld is very much a B2B enterprise and selling the brand dream is critical if orders are to follow.

It’s about the experience and not about the words (every brand picks from the same dictionary) – or, put it another way – show me, don’t tell me.    

 

PS Notable mention to Rolex who used 10 x floor to ceiling screens to create a window on their world which lived up to the concept.    

On the move

The last week has been one of those four flights, three countries, four “city” experiences which I enjoy the most.

London – NYC – London – Basel – Zurich and soon back to London. As I write this quick blog entry in Cafe Schurter at the end of the Neiderdorf watching the industrious folk of Zurich go about their Saturday chores I cannot help but think that the secret to productivity is to always be moving.

Why is that so ?

(1) Unless you are travelling in a group, travel affords you lots of quiet, reflective moments to complete tasks.

(2) There are no meetings.

(3) If you are flying, and lucky enough to be on an airline with NO wifi, then those quiet hours go even further.

(4) You are exposed to new people and new things and can use this experience to solve old problems and create new opportunities.

(5) You use time shifts to engage with different projects and of you go west at the end of the day and east at the end of the day – what you gain in time outbound you give back when you are asleep.

(6) You are forced to embrace different cultures and different priorities.

(7) Once home you rediscover the pleasures of your own environment.

Of course self-employment is a factor here. The work travels with me. But the view from my “desk” is always changing and that only helps with delivery.

Go on. Book some travel.

A rolling Stone gathers no moss

I’ve said it many times before but there is no better start to the working week than listening to an inspirational speaker.   And so it was last night at Morton’s where I attended a ‘conversation’ with Carole Stone on the subject of “The Importance of Networking, both Professionally and Personally”.

Many of you will have heard of Carole but if not go Google – right now – it’s easy to understand just why I enjoyed the evening so much.  Sure Carole is the supreme networker (her database contains over 50,000 contacts) but it’s the depth of her insight into everyone she meets and her passion for connecting people and being there to help on the way up, on the way down and all points in-between which singles her out.

A couple of direct quotes;

“Networking is essential not an add on.”

“Always nurture people you meet.”

“Practice mindfulness, be in the room.”

“Take an interest in others.”

“Live life in gulps not sips.”

But it’s by your deeds that you are judged and throughout her review of her life and passions she engaged and connected the audience with her and each other.   Because that’s the secret of networking.  It’s not a bolt on that you do at the occasional drinks reception it is something you do every single minute you are in the presence of new people..  Introducing, engaging, remembering, contacting, helping being helped.

I call it “being selfless with a purpose” working on the basis that engaging and helping people you meet creates a rich network which will support you and your endeavours as you support them.    

Of course this all requires energy and passion which Carole Stone exudes from every pore and when you look at the body of her work and achievements you can’t help but think she has hit on something !    Just remember you have to commit to the activity.    

As if to prove the point as we all milled about afterwards I met a great new contact – within minutes we had found ways to help each other in our respective endeavours  and we swapped emails later that evening.

And what about the supreme networker ?   Well she emailed me this morning to say how nice it was to meet me and that she would have me along to one of her future events.   That’s Carole Stone in action.   

Beware the narcissists…

I’ve just finished reading Office Politics by Oliver James.    He is one of my favorite writers and, like his last book Affluenza, Office Politics was a fascinating read.   However, it’s not for the faint-hearted, this book lifts the lid on the machinations of office life.

But don’t worry it’s not all doom and gloom, he does give a number of useful tips on how to survive and thrive.

The book is divided into two sections:  ‘Coping with Toxic Colleagues and Professions’ and ‘Improve your Office Political Skills’.

I’ve spent over twenty years in office environments so I will confess that my blood ran cold when reading some of the examples of the sort of people who seem to get to senior positions with remarkably little talent but plenty of emotional baggage (to put it lightly) but that’s the exciting challenge of corporate life – you have to work with, round, through and behind these people to deliver on the objective.

The book focuses on three toxic traits – Psychopathy, Machiavellianism and Narcissism.   What I had not appreciated is that often an individual will exhibit all three of these ‘triadic traits’ – just one is more dominant than the other.      I’ve been ‘privileged’ to work alongside people who have exhibited all of these traits and for the record I found the psychopaths and the Machiavels the most rewarding.   Sure they were tricky and had to be handled with care but, by and large, they tended to be very good at their jobs (perhaps I was just lucky) – they were also interesting.   There is seldom a dull moment with an office psychopath around – you are never quite sure which personality is going to walk into the meeting – so that keeps you sharp.   As for the Machiavels – as long as you are with them on their quest then things should work out just fine.Office-Politics-How-to-Thriv

That leaves the narcissists, and it’s those I want to focus on simply because they are, in my opinion, the worst people to work with.    Their objectives are never those of the organisation or the team but only themselves.  It’s “Me” in the morning, “Me” in the afternoon and usually “Me” all night.      James opens his chapter on them by saying;

“Narcissism is an inflated self-estimation, imagining yourself to be cleverer or more attractive or more powerful and compelling than is truly the case.   Whilst often charming extroverts, such people are uncomfortable with warmth, intimacy and commitment in relationships.   They go to great lengths to boost their value in the eyes of others by ‘me, me, me’ attention seeking, taking credit where it’s not due, courting high-status trophy partners and friends, and chasing public acclamation.”

That last point in interesting.    You often find that the most dangerous place to be with these people is between them and any form of potential media coverage and any article or piece of coverage they are involved in usually presents them as heroic individuals rather than the brand or matter they should be talking about.

The ‘triadic theme” comes up here;

“For narcissists to be successful, the Machiavellian component of the triadic trait is vital.  Without that, they simply come across as Toad of Toad Hall, a grandiose fantasist.  For them to take the practical political steps to convert their ambitions into reality, they need cunning.    Unless deeply concealed…their self-aggrandising tendency is all too plain to see.”

That is, however, a blessing and once you penetrate the very thin and usually very brittle (smiles one minute and screaming the next)  veneer it’s just a question of working out what keeps them happy.   A lot of pandering and stroking usually.   Which is great for them, helps you in the short-term but at what cost to the business ?

You can see why I loved this book so much – it’s a roadmap to dealing with obstacles, the human kind.

What makes James such a great author is the level of research which goes into his work.   This one is based on over fifty interviews and it’s the inclusion of real examples which makes the lessons all the more valid.

If you work in an office – go buy !

Closing a door, opening a window

A couple of weeks ago I closed the door on my career at Vertu and opened the window on my new venture as a marketing consultant.   It’s something I’ve been thinking of doing for some time – perhaps even more than I had realised judging by the relative ease that the building blocks of self-employment are falling into place.

I’m not sure if it was preparing my first invoice or moving my Microsoft software onto Office 365 for Small Business that I realised that this was all very real, but it certainly feels right !   (NB Interestingly Microsoft both acknowledged my initial tweet about using their new product, asked me a follow up question and then responded with best wishes.    A good engagement effort from a powerhouse brand.)

I’m motivated by the desire to create, or more accurately, build both my own brand and to bring my experience and skills to more than one project.    This should translate itself into more opinion and thought leadership.

To that end I shall be expanding my blogging and twitter activities (don’t worry I’m not going to be one of those annoying people who just retweets without commentary)  hopefully adding fresh content and perspective.

This blog, Heathrow Kennedy, will continue as will my twitter output on @markaizatt .    These will be my personal channels and I hope you will still continue to follow my travels and observations on management and the world at large.

Meanwhile I’ve established a new blog, Communicating Luxury, and a new twitter feed @commlux .   On these channels I shall be focusing on the world of marketing, communications, technology and luxury.

You can read my first blog here.

Enjoy and thanks for following me.

Leave your baggage behind

Somewhere at British Airways an employee, or perhaps a small team deserve, a lot of praise.   They’ve managed to square the circle in positioning a reduction in service as an increase in options and, at a stroke, started an education process for their consumer base.

What have they done ?   British Airways positions itself as a “full service” airline.  That means you pay one price and get seat assignments, checked luggage allowance, a boarding pass in whatever format you prefer, humans to ask questions of and refreshments.

That has not been an easy path (or flight path) to take.   Even the US legacy carriers have long since offloaded that sort of service proposition.   But British Airways have persevered and occasionally drawn comparisons with their competitors who charge for these services – in many cases pushing the “discount” fare above that of BA.

So what exactly have they done ?        

On certain routes out of London Gatwick they have introduced two fare options.    One with a checked baggage allowance and one without.   Just a few pounds of difference but enough to present a choice.     Below you can see the results of my actual flight search.

 

Image

It’s disruptive enough to make you think twice.  It worked for me until I discovered that you cannot ‘mix and match’.   I was happy to hand carry on the way north to Edinburgh but I know I will have liquids to check on the homeward journey.   That’s not permitted.

So why do I start this blog with such praise ?   Well quite simply this is sheer genius.   British  Airways have made INCLUSIVE BAGGAGE the standard and EXCLUSIVE of BAGGAGE the bonus option.  Rather than the customer thinking they are about to be ‘ripped’ off (hello easyJet, hello Ryanair) the reverse is true – ‘British Airways giving me some options to save money’.

As I said….genius.

Doing your homework

Marissa Mayer, CEO of Yahoo (PS I don’t think I’ve been near a Yahoo product in over 5 years – what do they do / make ?), started the home working debate this week when she announced to her employees that the option to “work from home” was being withdrawn.    Others jumped on the band wagon including Alexandra Shulman from Vogue UK all ready to pillory the notion of working away from the office.

But let’s back up.

In the case of Yahoo it looks like “working from home” had become a licence to do NOTHING for the employer who paid their salaries and instead work on personal projects.   It’s important to put Mayer’s pronouncements on working from home into the context of the systemic issues which have conspired to make Yahoo as relevant to digital needs today as dial-up modems.

Shulman weights her remarks to the more permanent out of the office concept of working from home.

And this is where I have a problem with both ladies and this week’s debate.   I’m in full agreement that permanently out-of-office employees, over time, will not make the same dynamic contribution to the office work environment – although some very specific tasks require no coligiate interaction.

The issue is that many senior managers and executives will take these remarks to validate their dated and prejudiced views about employees who occasionally work away from the office.     And that’s the other important caveat – working away from the office does not always equate with working from home.    Whenever I have chosen to work away from the office I’ve set up camp in another office – free from distraction but still very professional.

It all boils down to creating environments which meet the needs of the work at hand.  Most employers have failed to do this.   Instead they’ve gone for the battery hen approach which makes it all nigh impossible to focus after 9am and before 4pm – the period of maximum co-worker distraction.

This debate can be taken a step further.   I’ve had former colleagues who travel a lot on business and their work output is every bit as good as if they were sitting in the same building.  Their presence is felt as they make the effort to stay in touch and keep themselves relevant.     I’ve also known people who “fall off the face of the earth” when they travel.   Their inbox becoming a black hole never to spit out anything other than an Out Of Office.

In my opinion the real solution is;

(1) Hiring people who can be trusted.

(2) Making people accountable

(3) Training managers to understand that proximity does not equate to productivity.

NB  This was written in a SBUX.