I saw this commercial for the first time at the cinema yesterday and you know when it’s a good ad when you are eagerly anticipating the next visit to the cinema (tonight !) in the hope you see it again.
Sir Richard Branson may occasionally grate but you cannot deny that he has an ability to BRAND like nobody else. This ad, for Virgin Money, dips deep into the well of the Virgin properties, even those which have not carried a fare paying passenger yet ! It works. Enjoy. Oh and turn up the volume.